Soupy’s On! WNEW-TV, March 1965

One of the first posts on this blog consisted of some pictures I had taken on a visit to the set of The Soupy Sales Show in New York. Guess what? I found a few more.

It’s appropriate that Soupy’s crew appears in these photos, because the crew was a big part of The Soupy Sales Show. We didn’t see them at home, but we sure heard them. Soupy played to his crew. I somehow doubt that there was a meeting when crew laughter was considered, then adopted as official policy. The crew’s near-constant laughter was not premeditated. These guys just couldn’t help themselves.

When Soupy himself laughed on-camera, it was nearly always commentary on the show. Soupy laughed, most often, at things we couldn’t see… things he never explained.

  • He craned to looked over the edge of the window when Pooky momentarily disappeared – and laughed at Frank Nastasi’s difficulties in grabbing a prop, or trying to pull on the Hippy puppet with the hand that was already inside the Pookie Puppet.
  • In close-up, standing near the camera, Soupy would look to one side or the other and start laughing, presumably at one of his crew members.
  • When at the radio, Soupy would crack up when Frank Nastasi flubbed a line, which became even funnier when Nastasi broke the illusion that Soupy was tuning around the dial… by addressing him directly.


That’s the stage manager, Eli, above, turning away from Soupy. Soupy talked about Eli so often that Eli became a recurring character on the show. Unlike the people who came to the door to annoy Soupy (all of them Frank Nastasi) we didn’t even get to see Eli’s hand, but he was more real than any of Soupy’s visitors. Soupy did fat jokes and thin jokes and dumb jokes about his crew.

And here’s the brilliance of it all: this made it funnier, and hipper, to the kids that were watching. Many children’s shows had live, on-stage audiences… of children. And so, naturally, the host worked to the kid audience. Because Soupy worked to other adults while doing a children’s show, Soupy’s viewers felt that they were given access to the adult world. We weren’t laughing at things other children were laughing at; we were laughing at things grown-ups were laughing at, and that made us feel pretty good.


We took it all for granted. Now we can see that it was a very specific, very special period of time. It was local. The people on our screen were live and they were from our town; they knew what the weather was like outside, at that moment.

We’ve lost local in the past 42 years. Local stores have been replaced by big box chain stores. Local restaurants yielded to franchises. Local hosts for kid’s shows moved from ‘endangered’ to ‘extinct’ many years ago.

Thank goodness that talented people like Soupy… and Chuck McCann, Sandy Becker, Sonny Fox, Bob McAllister, and Fred Scott had careers that coincided with the narrow window of local TV supremacy. Those of us who were around for it… will never forget how good it was… and how good they were.

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1 comment to Soupy’s On! WNEW-TV, March 1965

  • Johnny X

    Wow, does that bring back memories. I always liked Soupy, he was a class act. I remember him on WNBC also. All the talent from those Kids shows of the 60s were great. Soupy was different in that we could see Rock and Soul acts that weren't on anywhere else. I first heard Little Anthony and the Imperials on his show. I believe he had an evening show on Saturday nights for awhile too. What a great time to be growing up.

    God bless you Soupy. You still bring a smile to my face.